Mon Petit Chou

Mon petit Chou is an independent bakery based in Liverpool. Founded in 2020 by pastry chef Betty, Mon Petit Chou gained popularity through their sweet and savoury treats and vintage style celebration cakes. I was briefed by the client to complete a re-branding of their logo and accompanying media to bring together a coherent brand narrative and visual aesthetic for this fast growing business. I took inspiration from their vintage style cakes and based my colour palette on the carefully curated hues of icing that Betty creates. Included in their branding package was a new logo, hand drawn illustrations, painted gift note cards, business cards and stickers, as well as digital assets for Instagram. I continue to work with Betty creating illustrations and printed media for seasonal products. You can see some examples of their beautiful bakes on their instagram here.